Welland Sign By-law (Full Guide): Permits, Sizes, A-Frames, Windows, Election Rules

Welland’s Sign By-law 2005-21 groups signage by zoning and structural type. Use this guide to interpret the schedule tables and coordinate Region approvals along Niagara Street and Woodlawn Road.

Quick Facts

Remember the Niagara Region overlay

Niagara Street (Regional Road 50), Woodlawn Road (Regional Road 89), and Merritt Road (Regional Road 37) are Regional corridors. Secure Region approval when signage sits within the 20-metre offset.

Permit basics

Welland requires permits for permanent, illuminated, ground, wall, and portable signs (By-law 2005-21, Part IV). Submit applications with site plans, structural details, and authorization from the property owner or landlord. Certain small signs (for example, interior industrial safety signage) may be exempt—confirm via the permit office.

A-frame / sandwich board rules

Portable signs and A-frames must respect frontage limits—typically one portable sign per business with defined display durations. Maintain clear pedestrian routes in the downtown CIP area, and remove boards during snowfall to allow winter maintenance.

Window & fascia sign rules

Fascia signs follow frontage-based sizing tied to commercial or industrial zones. In downtown, coordinate with the Façade Improvement Program to align colours, lighting, and mounting with heritage storefront guidelines. Window advertisements count toward overall sign area when placed externally on the glass.

Portable / temporary / lawn signs

Portable signs require permits and are typically limited to 21–30 day display windows that can renew a set number of times per year. Development and construction signs must come down once the project reaches substantial completion or occupancy thresholds set in the by-law.

Digital / EMC rules

Electronic message centres must maintain static images, avoid flashing or scrolling, and incorporate dimming programs for evening hours. Provide manufacturer photometric data with your permit package if you are proposing an EMC near a residential zone.

Billboards / third-party signs

New billboards are confined to specific highway commercial or industrial corridors and require large setbacks and spacing from existing third-party signage. Supply structural drawings sealed by a professional engineer and sightline analysis when applying.

Election sign rules

Election signs follow Municipal Elections Act timelines and must stay off City-owned lands, parks, or medians. Remove them within seven days after voting day. Region permits apply when placing election signage within Regional road allowances.

Enforcement & removal

Welland By-law Enforcement can remove unpermitted signs, portable signs on City boulevards, or signage causing visibility hazards. Costs incurred for removal or storage are charged back to the sign owner.

Regional roads overlay

Niagara Street, Woodlawn Road, Merritt Road, and Port Colborne Road are Regional corridors. Include the Region sign permit application and engineered setbacks when submitting signage near these routes.

Local FAQs

Can I keep a portable sign up year-round?

No. Permits define specific time windows for portable signage, and the by-law caps the number of renewals per calendar year. Rotate campaigns and remove the sign once the approved period ends.

Do interior posters count toward sign area?

Interior posters placed behind glazing are typically exempt. External decals or painted graphics on the glass count toward your fascia sign allowance.

Are digital reader boards allowed downtown?

Digital displays downtown must respect static-image rules and avoid flashing or animation. Provide brightness controls in your design package to keep luminance low after dark.

Do Region permits apply on Niagara Street?

Yes—Niagara Street is a Regional road. File the Region sign permit concurrently with your City permit.

Welland signage, done right the first time

We help manufacturers, retail plazas, and downtown storefronts in Welland navigate By-law 2005-21—drawings, permits, fabrication, and installation with Region coordination included.